049. Porter’s 5 Forces To Analyse Your Business’ Viability

October 23rd, 2015 By: Ash

How To Use Porter’s 5 Forces To Analyse Your Business’s Viability

Porters Five Forces Image Screen Shot 2015-10-23 at 4.56.40 pmThere are so many market forces that are constantly in operation today.

Have you ever wondered how competitive your business is going to be in two years time?

In five years time?

In this podcast, I talk about a framework that I’d studied when I did my MBA. It’s called Porter’s Five Forces and was first presented in 1979 by a young associate professor from Harvard. His name was Michael E. Porter.


Resources Mentioned

Books Mentioned

Related / Mentioned Podcast Episodes:

Key Points (Timestamps)

  • 1:17 — What is Porter’s Five Forces Framework? How can it help you with your business?
  • 2:15 — Porter’s Five Forces of Framework, explained in detail.
  • 1:54 — One of the biggest mistakes businesses make is to treat their business like a promotion.
  • 2:42 — Threat of New Entrants – and its impact on your business
  • 3:22 — Threat of Substitutes – and its impact on your business
  • 4:07  — Buyer Power – and its impact on your business
  • 4:41 — Supplier power – and its impact on your business
  • 5:19 — Competitor  power – and its impact on your business
  • 5:38 — Porter’s Five Forces, explained with a hypothetical example.
  • 10:33 — Related podcast episodes mentioned

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Productive Insights (PI) offers valuable productivity related content to busy people who want to win back a few hours each week. It also discusses mindfulness in daily life which is aimed at creating a deeper sense of purpose and meaning in everyday activities.

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