163. [Case Study Part 1 of 2] Recurring Income Membership Site: How Julie MacDonald — Founder of The Awesome Au Pair — Launched Her Recurring Income Business

July 27th, 2018 By: Ash

[Case Study] How Julie MacDonald — Founder of The Awesome Au Pair — Launched Her Recurring Income Business Website – Part 1 of 2

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Key Points and Insights

  • 4:12  – How Julie determined the specific problem she was trying to solve and how that led to the awesome aupair website
  • 11:06 – The role of collaboration in product development
  • 13:50 – The importance of having an external sounding board
  • 15: 28 – What inspired Julie to take serious action
  • 16:04 – The importance of knowing what you don’t know
  • 17:16 – How The Automation Agency played a pivotal role in Julie’s success
  • 22:30 – Mind mapping and how it helped Julie to direct her attention with the right perspective
  • 25:12 – Facebook Retargeting explained

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