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099. Work Smart Not Hard : 2 of the Biggest Productivity Myths Busted Wide Open!
Ash RoySep 21, 2016 5:39:08 PM1 min read

099. Work Smart Not Hard : 2 of the Biggest Productivity Myths Busted Wide Open!

Work Smart Not Hard: 2 of the Biggest Productivity Myths Busted Wide Open!

 

Productivity in business is one of the most misunderstood notions these days.

Let me ask you this:

  • Are you working harder than you ever have in your business?
  • Do you drag yourself through the day only to feel like a wet rag at the end of it?
  • Do you need to figure out a way to avoid burnout right now?

If you’ve answered yes to any of these questions then you’re probably working way harder than you need to. 

You could you working a lot smarter too.

The question is: how do you learn to work smart and not hard?

The answer is simple: productivity is about doing less of the right stuff at the right time (not more in a shorter space of time).

The word productivity (in a business context) can be traced back to economics in the industrial age. 

Back then productivity was all about getting the maximum output from the minimum possible inputs. 

Economists were all about using the four factors of production — land, labor, capital, and enterprise — in the most efficient way possible. 

But today we live in the information age. Consuming more information doesn't lead to better outcomes. To that extent, getting more (information consumption) done in less time isn't necessarily the gold standard anymore. 

 

In this episode, we bust two of the most damaging myths around productivity — which if you successfully address — will transform your life and/or business.

Listen now to find (time) freedom!

Productivity word cloud

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Ash Roy

Ash Roy has spent over 15 years working in the corporate world as a financial and strategic analyst and advisor to large multinational banks and telecommunications companies. He suffered through a CPA in 1997 and completed it despite not liking it at all because he believed it was a valuable skill to have. He sacrificed his personality in the process. In 2004 he finished his MBA (Masters In Business Administration) from the Australian Graduate School of Management and loved it! He scored a distinction (average) and got his personality back too!

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