053. A Serial Entrepreneur’s Journey From Zero To Over 7 Figures — with Pratima Aravabhoomi

November 11th, 2015 By: Ash

Pratima Aravabhoomi — A Serial Entrepreneur’s Journey From Zero To Over 7 Figures

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Key Points (Timestamps)

  • 00:49 — Intro and overview
  • 01:40 — How Pratima got started with entrepreneurship and her key learnings
  • 02:34 — Keys to growing and selling a 7-figure consulting business
  • 03:14 — How to use value of analytical and clear thinking to solve your client’s problems
  • 04:37 — The first key takeaway — Declutter and focus on the essentials.
  • 04:49 — Stick your neck out there and then deliver!
  • 05:22 — How to deal with self-doubt
  • 06:25 — Setting expectations with clients and communicating those expectations
  • 07:09 — How Pratima approaches the discussion around results with her clients
  • 08:04 — Reading between the lines — recurring themes from previous podcast guests like James Schramko, Buck Rizvi and Ed O’Keefe
  • 08:50 — The biggest challenge – Identifying the most impactful problem the customer faces
  • 09:26 — Overcoming mental blocks dealing with sales by offering value
  • 12:01 — Factors with product-based businesses (Fixed costs vs Variable costs)
  • 12:28 — What made Pratima decide to sell her consulting business and start with craftstreetdesignco.com
  • 15:33 — What Craftstreetdesignco.com offers its customers
  • 16:45 — Pratima’s personal qualities that have helped her become a successful entrepreneur
  • 18:26 — Ash’s mindfulness practice and how it applies to understanding your underlying assumptions in daily life and in your business
  • 19:45 — What are the most common challenges for entrepreneurs and what has worked best in overcoming those problems
  • 22:00 — Focus on solving client problems and delivering what they want.
  • 23:53 — Solve the problem that the client perceives to be a problem (not what you perceive as their problem).
  • 24:20 — Actions a listener can take
  • 25:21 — Books that have had the biggest impact on Pratima and why
  • 27:49 — How to get in contact with Pratima
  • 28:28 — Wrap up, key takeaways and related podcast episodes


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