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Building Bridges with Your Audience

Written by Ash Roy | May 10, 2024 12:00:00 AM

Are you telling the wrong story to the wrong person?

 

It’s a common mistake. As business owners and marketers it's essential that we understand our audience. 

 Here's what works (over the long-term)

1. Get crystal clear on who your target audience is

2. Focus on consistency in the content and frequency of your messaging

3. Solve real problems your audience is happy to pay you to solve

 

If you focus on those three things (above) you'll:

  • Attract True Fans: By speaking directly to the right audience, you'll attract a loyal following.
  • Word-of-Mouth Amplification: Happy followers are more likely to share your content with their network, amplifying your reach organically.
  • Exponential Growth (over time): As your message spreads through word-of-mouth, you'll attract new followers who align with your mission and values.

Remember, effective communication isn’t just about what you say—it’s about WHO you're saying it to.

 

Take the time to understand your audience, craft your message with care, and watch as your influence grows.

 

Here’s to telling the right story to the right person.

 

Ciao for now,

 

Ash 

  

 

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